If you are on-campus you will be taken directly to the Swank database, it will ask you if you are a Student or Instructor (due to licensing restrictions on certain titles), click on Student (see image below). Do not click on "I already have an account" (unless you have already created a unique Swank account). You will then be taken directly to the database, you can then look for the title you need to watch. You do not need to login with your campus credentials when on campus.
If you are off-campus you will be directed to login via KU’s Single Sign On like you would for other resources (like email or D2L), you will then be directed to the page below. Again click on Student to be taken to the film database.